Larry Schaffer started off in the educational and trade publishing industry, but after a number of years felt he had finished everything he set out to do in that field, and started wondering about what was next. He had always been interested in winemaking, wondering how the process worked. How do you develop different wines from one grape varietal or another?
Learning more about winemaking was the challenge he was looking for, and he left his career to get a degree in Viticulture and Enology. After studying and working for years, Larry began his new career as the Enologist for Fess Parker Winery. He chose to settle in Santa Barbara County because of the openness of the winemaking community, their willingness to help each other, and because the Santa Ynez Valley is a great place to raise children.
After a year with Fess Parker, Larry started buying grapes to make his own wines, focusing on Rhone varietal wines under the label Tercero Wines. Tercero means “third” in Spanish, and the number three has many ties within Larry’s past and present. He was the third child in his family, he lived in the third dormitory complex at UC Davis, and he has three children of his own! Now firmly established with an excellent range of wines, Larry is looking forward to sharing Tercero wines with guests on August 26, during the Los Olivos Wine Merchant & Café’s Friday Night Winemaker event. In the spirit of Tercero, Larry will be offering three wines to taste, those which he feels will pair beautifully with the cuisine offered at the Los Olivos Café.
When asked, Larry describes his style of winemaking as “pragmatic”. He believes that if he’s done a blend correctly, the sum will be greater than the its parts. So, when he is putting his blends together, he’s never sure exactly what he’ll have. In his head, he’ll be thinking “This is going to add this and this is going to add this…” but in the end, sometimes it works out fine and sometimes it doesn’t. He believes that if he has done his job right, when one of his bottles is opened, he wants it to speak of the vintage, to speak of the vineyards that he worked with, the varieties he used, and he wants it to speak of his knowledge, education, or lack of knowledge – whatever it was that went into making that wine at that time. He says, “That’s an evolving process to me. My wines are never going to taste the same, or smell the same, and that’s ok! Because it’s going to hopefully be reflective of that time period when I made the wine. If I was going to be dogmatic, rather than pragmatic, I don’t think I would achieve that.”
Recently Shawnda Marmostein from the Los Olivos Wine Merchant & Café, sat down with Matt Brady of Jaffurs Wine Cellars to learn a bit more about his wine making journey. In 2005 Matt started in winetasting and then, when harvest came around, he jumped in to help out with the picking of the grapes. Working through that harvest, Matt was bitten by the winemaking bug and was subsequently offered a full-time position. He has been there ever since, enjoying the diverse opportunities afforded by a small winery. Over the years, he has moved through 7 different job titles including cellar master to assistant winemaker and, a little over a year ago – to his current position as co-winemaker with owner Craig Jaffurs. While most of his training has been on-the-job, Matt has also taken weekend wine chemistry classes at UC Davis. In 2009, he took a sabbatical to travel to Australia and created a vintage at “Two Hands Wines” in the Barossa Valley. Matt is very appreciative of the benefits of working in a small winery where the few employees have the opportunity to become familiar with all aspects of the business and wear a number of different hats.
Craig Jaffurs, owner of the winery, began a career as a cost analyst for an aerospace company in Santa Barbara. On his off hours, he started exploring winemaking and creating his own home wines, learning from one of his best friends, Bruce McGuire, who works at the Santa Barbara Winery. After working a couple of harvests with Bruce, Craig fell in love with winemaking. Based on the success of his first few home vintages, he launched his own commercial brand and, in 1994, began making the Thompson Vineyard Syrah. His started with a couple 100 cases – which received rave reviews from the Wine Spectator. This initial success got the ball rolling, and Craig started doubling production – making his wine at Central Coast Wine Services in Santa Maria through the year 2000. In 2001 Craig and his wife, Lee, bought the property where Jaffurs Wine Cellars is currently located. One block from the beach in Santa Barbara, the facility is off Milpas on Montecito St. After purchasing the property, the couple knocked down the little house on the site and began building their dream winery from the ground up. Visitors to the facility, which is open every day for tasting from 11am – 5pm, are in for a rare treat. The tasting room is located in the center of the production floor, surrounded by the tanks, barrels, and all the action. In fact, it is not uncommon for a casual winetasting to turn into an adventure for the lucky ones who come to taste and end up being invited to sort the grapes or do a little foot stomping – especially around harvest.
Matt related that Jaffurs philosophy is to have a minimalist approach. Beginning with great vineyards (strongly believing that the site trumps everything else), harvesting the best grapes they can get by hand, and working with vineyard managers so that everything is done to their specifications. They pick the grapes at night, trucking them to the winery in Santa Barbara by 7:00-8:00 in the morning. In the winery, the philosophy is “…to not do too much, so they don’t screw anything up.” Using a light touch, they hand sort the grapes, and employ gravity to move their wine, de-stemming most of their fruit without crushing it – while allowing for a small percentage to get whole cluster fermented before getting lightly foot stomped. Matt says, “We want our wines to be powerful and expressive, but we also want them to be elegant and balanced and together.” Currently Jaffurs has 25 acres of grape under contract, producing 5,000 cases, and 14 different wines. The produce small lots, with the majority of their wines being sold directly to their wine clubs. Matt feels, this gives them the opportunity to be “…a little more headstrong and experimental on what we want to do with our wines. Because we have a captive audience, so to speak, that are going to buy them – we can experiment with things like using more whole clusters or extending barreling.” Something larger wineries aren’t able to do, because they have to make the same thing every year. One of the things Matt is most excited about in 2016 is breaking some of their picks into multiple picks. For instance, if they target a harvest for a particular Wednesday, they will go in the Friday before to pick some of the grapes, pick the majority on that Wednesday, but then save some to be picked a few days later. This gives them some slightly varying levels of ripeness to work with – creating a way to increase complexity and add more layers to the wine. “Not the kind of thing a huge winery can do,” continues Matt. “but when you are small, agile, and dynamic- you get a winery team and winemaking staff that is excited to keep pushing the bar up and you get some really cool stuff!”
Matt loves his job. “Every year is different, every year we do some great experiments, every year your understanding of winemaking evolves. Things you thought you knew…you realize you don’t know. It’s one of those ever humbling processes. You get one chance at making wine each year and that’s pretty exciting.”
On Friday, July 29, join Winemaker Matt Brady at the Los Olivos Wine Merchant & Café’s “Friday Night Winemaker” event where he will be offering tastes of Jaffurs wines that he feels would pair best with your dinner. The experience and tastes are only for guests who are dining at the Café. No reservations or cost are required to taste the Jaffur wines. However, dinner reservations are strongly recommended. For more information or reservations: 805-688-7265 or www.losolivoscafe.com.
Learn more about Matt Brady and Jaffurs Wine Cellars from our interview at the Los Olivos Wine Merchant & Cafe.
I like on the table, when we’re speaking, the light of a bottle of intelligent wine. -Pablo Neruda.
“This is what wine is to me, sharing with friends, fantastic conversation, the light and energy of a wine, but not just any wine– an intelligent brilliant wine.” -Jessica Gasca
Jessica Gasca is an intriguing woman who dipped her toes into the wine industry interning in 2009. She described her first harvest as “absolutely magical.” Born and raised in southern California Jessica realized in her late twenties she wasn’t passionate about the career path she had been working towards. The summer before starting a masters program she quit her job, left her friends and family, and moved to the central coast to dive into the wine business.
Jessica landed a job with Matthias Pippig of Sanguis, at Grassini Family Winery, and has worked as an enologist for Blair Fox. Jessica is currently working at Dragonette Cellars while pursuing her dream of making her own wine under the label, Story of Soil, formerly ITER [e’tair]: n. (Latin) the journey.
Jessica is grateful to her uncle, Gary Burk, for his inspiration and mentorship along her journey as a winemaker. Gary has been making wine in Santa Barbara County for 20 years. He previously worked as the GM and assistant winemaker for Au Bon Climat and Qupe, and now has his own highly-acclaimed winery, Costa de Oro wines.
Jessica’s intention for her wines is to see what Mother Nature provides each year and follow her intuition. Each vintage, varietal, and vineyard is different. It’s about connecting to the earth, sculpting the wines to show a sense of place and style—following what’s inside.
Jessica describes harvest as her favorite part of winemaking. Waking up before the sun, picking the grapes, processing, crush, getting sweaty and dirty. It’s a beautiful process, one that she fell in love with immediately.
Santa Barbara County is a remarkable place for grape growing and for making world-class wines that Jessica is grateful to be part of. She is passionate about the industry and this region, and hopes to continue helping it become more widely known and recognized for the quality wines being produced.
Like most winemakers, Jessica Gasca’s career started as a dream—a passion to create “intelligent” wine—a dream she nurtured. We are honored to pour the fruit of her labor created from the grapes lucky enough to express themselves through Story of Soil.
On our ten-acre property, less than a mile from our Cafe, four acres are devoted to Sangiovese, Syrah, Nebbiolo, and Cabernet grapes from which we create wines under our private label, Bernat wines. An additional 4-acres of prime land have been cultivated by local organic farmers for themselves through the years, but their focus wasn’t solely on providing produce for our restaurant. When Shu and Debby Takikawa, the last farmers to farm this section of land, took over the 40 acres behind us, Shu encouraged us to farm it ourselves. We were eager to try, but knew well that running a farm along with our current endeavors– a vineyard, winery, wine merchant, and restaurant– we needed help.
That’s when we found Matt McCurdy, or he found us, that’s another story. Eager to take on the project and apply his knowledge from his past endeavors– working at our local Windmill Nursery being one of them– Matt leaped in and started planting. Well, first we dived into organic heirloom seed catalogues. We chose all the flowers that would bring the bugs to benefit the farm and would also cut nicely for flowers to put on the Café tables. We brought chef Chris Joslyn into the discussion, and chose vegetables he would love to use for our restaurant’s menu. We’ve been very pleased with seeds from Baker Creek Heirloom Seed Company.
Our first summer was full of zucchini and cucumbers. The vision was growing…literally. We played around with various pickling recipes and pickled the cucumbers to place next to our Café’s burgers and sandwiches. Some of them we even put in jars and sold in our retail section, they were a hit and quickly sold out!
Well, it’s been almost a year now, our biggest lesson learned is the land has much to teach us. Will Rogers said, “The farmer has to be an optimist or he wouldn’t still be a farmer.” — That’s the truth!– We planted green beans, carrots, beats, and reaped nothing from them. Yes, we watered, weeded, and provided healthy soil and sunshine, but they never ended up on plates at our restaurant. Why you may ask?
What we learned:
We initially started by planting a large amount of different types of crops. Planting many different varieties of each plant, gives us an idea of which species not only grows best in each area, but which of those tastes the best. We pay close attention to each plant and learn which ones like which soils, climate preference, and which are affected by pests and how. All of the varieties of Kale we planted thrived through the winter; red lettuce, and romaine were also very successful.
Pests have been our biggest problem. Our first crop was planted when one of our dogs, Gypsy, was on vacation. The gophers and ground squirrels noticed and began moving into the farm. They ate almost all of the green beans we planted. Of 600 plants only 10 survived! They also ate the tops off of the carrot and beet plants. Although losing their tops did not initially kill them, since the plant was working hard to regrow the tops, the produce didn’t survive after all.
The other challenge all farmers face, are weeds, we are no exception. Since our farm is CCOF certified organic, using herbicides is absolutely out of the question, not to mention it would deplete the nutrients in the soil and affect the quality of our produce. Being a small farm with only Sam and Matt to do the weeding, we quickly realized that we must be missing something– there was no way we could keep up. The weeds aggressively took over and whole rows had to be plowed back in to the soil before the plants had a chance to grow to maturity. Weeding through the research (yes, that was a pun) of all the various farm equipment to assist with this problem was overwhelming, even to a veteran vineyard farmer, like Sam. It was time to seek the advice of someone who had more experience in large scale farming than us. Sam met with a local veteran farmer, Steve Loyal, who shared valuable information. Steve directed us on the best equipment for a farm our size. We bought a hand hoe on a wheel that as we push, it slices under the soil cutting the roots of the weeds. Our tractor also needs some additional equipment to mechanize weeding, which we can tell you more about by the next time we post a Cafe Farm Update. We now look forward to watching our seeds grow to their full potential before the weeds can take them over (hopefully).
Though we are still in the midst of a big learning curve, we have had much greater success now that Gypsy is back on the job maintaining the ground squirrel population. Thanks to our hard working farm dog approximately 1500 heads of lettuce, 200 pounds of snap peas, and many, many buckets of onion, garlic, kale, swiss chard, arugula, spinach, turnips, and cilantro—came from our Cafe Farm since July 2015. We are getting a healthy head start for this summer with 900 plants of various heirloom tomato varieties in the ground, 10 types of lettuces, and squash and pumpkins ready for fall; we are excited to continue to expand the beauty and bounty on our menu at the Cafe.
While we are talking about the farm, it’s worth mentioning that we have an annual benefit Farm Dinner event called In the Vineyard & On the Farm . If you’d like to experience our Cafe Farm and our Bernat Wines firsthand click here for information. It’s a beautiful event that sells out every year, so if you’re interested, don’t wait to reserve your seats!
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Blair Fox, of Blair Fox Cellars, is a Santa Barbara native who found the passion for wine and viticulture in his own backyard. Blair began attending UC Davis as a pre-med student, before transitioning into fermentation science for brewing. Due to uncontrollable circumstances he had to switch a class last minute, and Blair stumbled into his first viticulture course, which marked the moment he fell in love with the grape growing side of the industry. At first he thought he would solely be a grape grower, but once he realized that he would have to relinquish the grapes to someone else to turn into wine, he knew he wanted to have his hands in that side as well.
After graduating from college with a degree in both Viticulture and Enology, Blair began employment as head winemaker for a family-owned winery in the Santa Ynez Valley. This was the time he and his wife, Sarah, established their own label Blair Fox Cellars. As Santa Barbara wine country’s premier restaurant for highlighting local winemakers, we are proud to say the Los Olivos Café was the first to offer Blair Fox Cellars on a wine list! After a few years of making incredible wines, Blair traveled to the Rhone region of France, and shortly thereafter traveled to Australia to expand his knowledge of the extraordinary wines made around the world. After coming back to his roots in the Santa Barbara County, he began working for Fess Parker and now also makes the wine for Epiphany—yes, Blair stays very busy
The focus for Blair Fox Cellars is on Syrah and other Rhone varieties. The estate vineyard, planted by Blair himself and farmed organically, has Grenache, Syrah, Petite Syrah, Vermentino, and a small amount of Zinfandel planted. Blair feels it is very important to be part of the grape growing process as a winemaker. He enjoys being able to control the wine from vine to glass, not only in his estate vineyards but the ones he sources fruit from as well. Looking for grapes with beautiful concentration and intense varietal character, he currently sources grapes from Zotovich, Kimsey, Tierra Alta, Larner, and his own Fox Family Vineyards.
Blair and his family take pride in the creation of the small production wines for Blair Fox Cellars. While Blair manages the winemaking, Sarah does the marketing. His two adorable daughters love riding on the forklift and helping with Pigeage – foot stomping the grape cap! The grapes are hand harvested, hand sorted, fermented in small lots, and basket pressed to ensure the highest possible quality and true expression of the vineyard. The results of this family’s hard work are wines with a modern feel, while showing a reflection of historically made French wines.
The wines we currently carry at the Los Olivos Wine Merchant & Café from Blair Fox Cellars are:
If you would like to meet Blair and try his incredibly wines, he will be mingling with guests during dinner service on May 27th. Can’t make it in? All of Blair Fox Cellars wines are 20% off the whole month of May in the retail store and online! Take advantage of this discount that will only last until the end of May, and try the sampler 4-Pack to get a taste of a wonderful selection of Blair Fox Cellars wines. For reservations call 805-688-7265. Or on open table.
“To share and enjoy wine and food with friends is why I believe we are all in this industry.”
The Cotiere Pinot Noir, Santa Maria Valley, is one of those wines that stops you in your tracks, once you try it you have to find out what it is, who made it, and how to get more! It is a head turner, the flavors are rich and textured throughout, with plenty of resonance and fabulous overall balance.
After about 10 years of harvest work, and assistant winemaking, Kevin Law began his own label, Cotiere, in 2006. A geology major who found himself getting involved with atmospheric sciences, meteorology, and mapping, Kevin decided to expand his experience into something he was genuinely passionate about; wine. Like all great winemakers, there are individuals who influence and guide them along their journey, Barbara and Jim Richards of Paloma on Spring Mountain in Napa, were incredibly helpful to Kevin.
In his mid-twenties there was an old vine California Zinfandel that turned Kevin into a wine-lover. From there it seems, there are many benchmark wines and varietals from around the world that captured his imagination. The first California Pinot Noir that truly got his attention was the 1994 Williams Selyem Allan Vineyard – “on release that wine was singing.”
Cotiere wines are made humbly out of respect for the fruit, to reflect that year’s unique growing conditions. The wines are crafted to offer a sense of place, an expression of the Central Coast terroir. Kevin wants to stay true to the grapes individuality per row, block, vineyard, and year. The fruit for Cotiere wines is sourced from selected vineyards such as River Bench, Thompson, Hilliard Bruce, La Encantada, and Presqu’ile. Keeping each vineyard separate he shows the honest truth of terroir, creating a unique experience for wine drinkers. We’ve had the honor of meeting Kevin, tasting his wines, and getting to know him on a personal level. We can vouch that Cotiere wines express the true authenticity of their place because of the character of the person behind them. Can’t think of a better way to experience the terroir of the our Santa Barbara Wine Country then enjoying these wines.
Kevin’s Pinot is one of many fantastic wines he produces for his Cotiere label. Here’s what we are currently featuring:
In the heart of Santa Barbara Wine Country, we are the premier wine merchant for California Central Coast wines, from Santa Barbara County to Monterey County, with select vintages from other areas of California’s Wine Country and noteworthy wines from around the world.